Revenue is not your constraint. Margin and cash are.

The Order Economics Audit is a flat $3,400 one time engagement delivered in twelve business days. The Second-Order System is $9,800 per month on a 120 day minimum, because repricing, attach and repeat purchase need at least two full inventory cycles before the numbers can be read honestly. The Margin and Media Partnership starts at $19,500 per month and adds a performance component tied to tracked contribution margin rather than revenue. Media budget is always separate, always billed directly to your own accounts, and never marked up by us. Most brands start with the audit so they can see the real economics before committing to a retainer.

Roughly eighty thousand dollars a year is the floor, and the work gets most interesting between three hundred thousand and two million. Below that the real constraint is usually product and offer rather than acquisition math, and you can fix a surprising amount of it yourself with a spreadsheet and some honesty. What matters more than the revenue figure is whether you hold your own inventory, already spend on paid media and have at least six months of order history we can model. Without order history there is nothing to diagnose, only opinions to trade, and we would rather not sell you a report built on those.

Usually above them rather than instead of them. Most agencies are measured on in-platform ROAS, which is precisely the metric that hides a margin problem, and most in-house buyers were never handed a contribution margin target to buy against. We set the economics: landed cost by SKU, margin floors, the blended efficiency target and the cash gates that decide when spend is allowed to rise. Your existing team then executes against numbers that are actually true. If they push back on that, we will tell you plainly, and if they are good we would far rather keep them than replace them.

We ask for at least six thousand dollars a month in media, and ten to thirty thousand is where the work compounds fastest. The reason is statistical rather than commercial: contribution margin per order swings with returns, discounts and product mix, so you need enough orders each week to tell a real signal from a noisy fortnight. If your budget sits below that, take the audit first, implement the pricing and attach changes it recommends, then come back when the margin can absorb testing. Spend always sits in your own accounts, so you can see it, cap it or stop it at any moment.

You do, in every case and without exception. Ad accounts, pixels, conversion endpoints, the store, the email and SMS platform and the analytics stack all stay under your ownership with us added as a user, never the other way around. If the engagement ends you keep the accounts, the audiences, the creative files, the margin model, the dashboards and the full history, and we hand over written documentation instead of making you chase logins. We also never move your customer list onto our own infrastructure. The point of this work is that your brand needs outside help less over time, not more.

Pricing and attach move first. Bundles, thresholds, add-on paths and discount discipline usually lift average order value within three to five weeks, because they change a checkout that already converts. Contribution margin follows in about two months, once the repriced catalogue has cycled through a full round of returns and promotions. The second purchase engine is slower by design: someone who bought in March only tells you about repeat behavior in May and June, so plan on a full quarter before that curve is honest. Cash conversion improves last, since it depends on purchase orders placed after the model changes. Results vary by category, cost base and budget.

We say so in writing rather than quietly extending the retainer. If a full cycle passes without margin moving, we isolate the cause instead of changing everything at once: a landed cost that cannot come down, a price ceiling the category will not tolerate, a returns rate driven by fit or expectation, or a product mix where the volume sellers are the thin ones. Sometimes the honest conclusion is that the current catalogue cannot support paid acquisition at any spend level, and the fix is supplier or product work before media work. We would rather lose a retainer than bill you for scaling something that loses money.

You send the form on this page and we reply within one business day. If the fit looks right we book a forty minute call to walk through your top products, landed costs, current spend and returns rate, then send a scope with a fixed price and a delivery date. On acceptance we collect access in a single kickoff session: store analytics, ad accounts, supplier and freight invoices and twelve months of order data. The audit begins that same week and lands within twelve business days. We cap intake at a small number of inventory-holding brands each quarter so the diagnostic work never turns into a queue.